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Fundraising and the Next Generation: Tools for Engaging the Next Generation of Philanthropists
book
Description
Written by a fundraising consultant, this book is targeted for congregations trying to reach funders under 40 years of age, and provides insight on social media and the power of grants.
Features
glossary of social media terms, list of academic resources, assessment toolkit, appendix
Recommended Audience
Christian or Jewish clergy, lay leaders
Cost
for purchase as book or e-book
Practical Applications
- Invite younger generations to participate in congregation fundraising projects by sharing this resource with social media coordinators.
- Learn how to fundraise through storytelling by understanding the differences between traditional gift-giving and what must be done to reach a younger generation.