Cause for Change: The Why and How of Nonprofit Millennial Engagement

by Kari Dunn Saratovsky, Derrick Feldmann. Jossey-Bass, 2013.
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This research-based guide dives into how to strategically engage Millennials as constituents, volunteers, donors and employees.

Offerings: generation dynamics in the workplace, peer influence, Millennial Development Platform, action-rubric for strategic engagement, key takeaways

Best For: stewardship teams and lay leaders

Cost: purchase as book or ebook

Suggested Uses:

  • Learn how to strategically target the Millennial audience by following the book's "Millennial Development Platform."
  • Engage with the congregation's younger members and staff by utilizing strategies outlined in the book.

Curator Curated by Marie F. Fleming

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