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Tyler Harden, co-founder of Firm Foundations Marketing joins Shellie and Matt to talk about marketing and communications. He discusses the importance of understanding not only those who you are speaking to but also understanding your own congregational identity.
Resources
Less Chaos, Less Noise by Kem Meyer (book)
The Association of Religious Data Archives (website)
Firm Foundations Marketing (organization)
Who Are You? Marketing and Branding for Congregations (podcast)
