Questions about How to Measure Online Attendance

by Carey Nieuwhof. April 2020.

This article covers simple engagement metrics for worship and advice to improve virtual interaction.


considerations for how to measure engagement; five practices to track attendance and generate growth

Best For

congregations with online worship



Suggested Uses

  • Get a clearer picture of how many users are really engaging with your congregation's online services.
  • Engage online worshippers with these suggested strategies.

About the Contributor

Kelly Minas

Kelly Minas designs and directs evaluation processes for grants, resource consulting, and educational programs at the Center for Congregations. She has degrees in American culture and contemporary sociology. 

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