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Stories That Stick: How Storytelling Can Captivate Customers, Influence Audiences, and Transform Your Business

by Kindra Hall. Harper Collins Publishing, 2019.

This book shares how stories can be used to teach and captivate audiences in congregations.

Offerings

types of story, how to use story

Best For

clergy and laity interesting in storytelling

Cost

purchase as book, audio, or e-book

Suggested Uses

  • Identify the different types of story and use them well to engage with the audience by reading this book.
  • Learn how storytelling can be used in various contexts, such as in sales, small team communication, and large gatherings.

About the Contributor

Contributor
Matt Burke
Matt Burke is the director of the Northeast Center for Congregations in Fort Wayne and serves as the Center’s Education Director statewide. Matt has a background in classroom, digital and experiential education. He is passionate about using education to develop deeper faith in congregational participants.
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